GRAPHICS
The most important thing to understand is that a brand is much more than a logo.
DIGITAL
A logo identifies a company but it does not define it. It doesn’t describe what a business does, but it represents the story of the brand and company. Over time, the logo helps consumers build trust with a company’s products or services.
A brand is how the logo is remembered, through colors, fonts, design and strategy, which provides essential information like culture, voice, and uniqueness about a business that allows customers to relate with the company’s brand.
PRODUCT PACKAGING
- Samples
Havana is a fantasy brand, developed by 8o8visuals,
to illustrate branding concepts.
PROJECT
Create an unique brand identity for a faux cafe.
GOAL
Combine cuban & miami aesthetics.
SWIPE > TO VIEW
Illustration
- Samples
Havana is a fantasy brand, developed by 8o8visuals,
to illustrate branding concepts.
PROJECT
Create an unique brand identity for a faux cafe.
GOAL
Combine cuban & miami aesthetics.
